Insadong or Insa-dong is one of the tourist destinations that always come up when you search for “Places to See in South Korea“. We didn’t get the chance to see it though when we visited SK last year. Since we had half of the day to spend upon our arrival on our second visit in the country, we decided to start off our trip in this Korean traditional art and shopping district in Seoul. Located just 15 minutes away from Myeongdong, I must say Insadong should be on your “Where to go” list in South Korea.

The first thing we noticed when we saw Insadong is the number of people around. Unlike in Myeongdong, Insadong is almost empty. I mean, there were tourists around that’s for sure but you can almost count them like you’re just dealing with the coins in your pocket. And I love it because truth be told, I don’t need too much people in the background for my selfies. Tee-hee!

Kidding aside, it’s a perfect way to spend half of your day just walking around. The main street of Insadong-gil is a long stretch of stores.

Having named as the Korean traditional art and shopping district, most of the stores sell artworks of local artists.

Even ceramic ornaments are being sold as souvenirs both for collectors and non-collectors.

There are a lot of other souvenir choices for tourists to choose from so if you’re not that into art, you can still do your shopping here.

If you’d just stride by the alleys connecting to the main street, you’ll find trinket stores that sell just the right gift for your loved one.

And for kids? Yep, you can find character collections too!


If you’re planning to explore Insadong but shopping is the least of your priorities, then here are the other things you can do there:

1. Food Trip 

There are food stalls and restaurants around as well.

So in case your tummy is murmuring for something to eat, Insadong got your back! I recommend you try Hotteok!

2. Visit Alive Museum

When you’re with your kids or maybe if you have that child in you, you can visit Alive Museum.

As for my case, I’ll always be young at heart.

And oh, I guess it’s the same with my babe! Tee-hee!

3. Wear a Hanbok

One has the option to buy Hanbok either for collection or just for souvenir.

But for those who choose to just experience wearing one, I’ve heard it’s free to try if you’d just go to the Tourist Information Centre.

4. Meet a Clown on Stilts

Walking along the long street of Insadong-gil, we met a clown on stilts.

If you happen to meet one when you go there, you might want to go get a selca with him! That’s one of the things I regret not doing. Good thing he saw me taking a picture of him and smiled!

5. Visit Jogyesa Temple

If you still have some spare time, I recommend you visit Jogyesa Temple.

It’s said to be the center of Buddhism in South Korea. At first we didn’t know that until we noticed the locals passing by. They all bowed down for a few seconds to pay respect. So in case you plan to visit this temple, it won’t hurt if you do the same.


Subway Line 3, Anguk Station, Exit 6

Subway Line 1, Jonggak Station, Exit 3
So that’s it!

Thank you for reading. I hope I was able to give you a glimpse of what to expect in your future trip to Insadong.

Happy Exploring!

P.S. Leave no trace but memories.

With Love,


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